Products

The Alterna Bamboo Style Deep Cleanse Clarifying Shampoo is formulated to deeply cleanse hair, removing product buildup and impurities. Enriched wi...

Alterna Bamboo Style Freestyle Flexible Control Gel (4.2 oz) provides natural, touchable hold with strengthening bamboo extract for shine and contr...

Alterna Bamboo UV+ Fade Proof Fluide 2.5 Oz UV protection and fade-proof technology work together to keep your color-treated hair vibrant and last...

Alterna Bamboo UV+ Rehab Deep Hydration Hair Masque Revitalize and restore dry, damaged hair with the Alterna Bamboo UV+ Rehab Deep Hydration Hair...

This gentle conditioner reduces hair breakage while nourishing strands and adding volume with weightless moisture.This gentle conditioner reduces h...

A medium-hold styling paste that creates high definition silhouettes, separating layers while providing soft shine.A medium-hold styling paste that...

Embrace the transformative power of this triple-action, triple-use concentrate and watch as your damaged, aging hair regains its youthful vitality....

Experience Smooth Perfection with Alterna Caviar Anti-Frizz Blowout Butter 5 Oz Alterna Caviar Anti-Frizz Blowout Butter by Alterna is your ultima...

The Alterna Caviar Anti-Aging Anti-Frizz Conditioner (8.5 oz) is formulated to reduce frizz and smooth hair while providing hydration and combating...

Alterna Caviar Anti-Aging Anti-Frizz Shampoo 8.5 oz – Ultimate Nourishment for Smooth, Youthful Hair Experience the luxurious power of the Altern...

Embark on a luxurious journey to revitalize your hair with Alterna Caviar Anti-Aging® Anti-Frizz Shampoo, an exquisite blend of science and indulge...

A sulfate-free daily volumizing cleanser. Provides weightless moisture and thickens hair from root to tipAlterna Caviar Anti-Aging Bodybuilding Vol...

Alterna Caviar Anti-Aging Restructuring Bond Repair Leave-In Heat Protection Spray — 4.2 oz Revive and protect your hair with the Alterna Caviar ...

The Caviar Anti-Aging Brightening Blonde Conditioner by Alterna is formulated to improve the vibrancy of blonde tones while combating signs of agin...

Alterna Color Hold CAVIAR Anti-Aging Seasilk BRUNETTE ConditionerAlterna Color Hold CAVIAR Anti-Aging Seasilk BRUNETTE Conditioner

Alterna Caviar Anti-Aging Color Hold Beach - 5 OzTransform your hair care routine with the Alterna Caviar Anti-Aging Color Hold Beach spray. This e...

ALTERNA CAVIAR Anti-Aging Anti-Aging Color Hold Beach Spray ALTERNA CAVIAR Anti-Aging Anti-Aging Color Hold Beach Spray

Alterna Caviar Anti-Aging Color Hold Conditioner - 8.5 oz Experience the ultimate in hair care with the Alterna Caviar Anti-Aging Color Hold Condit...

The Alterna Caviar Anti-Aging Infinite Color Hold Conditioner, in an 8.5 oz size, is designed for color-treated hair, offering advanced color prote...

Alterna Caviar Anti-Aging Infinite Color Hold Dual-Use Serum offers advanced color protection and anti-aging benefits in a versatile formula. Use a...

The Alterna HairCare Caviar Anti-Aging Multiplying Volume Conditioner (8.5 oz) is designed to boost volume and fullness while providing anti-aging ...

Alterna Caviar Anti-Aging Multiplying Volume Shampoo is designed to enhance hair's fullness while combating signs of aging. Infused with caviar ext...

The Alterna Caviar Anti-Aging Perfect Iron Hairspray (4.1 oz) offers heat protection up to 450°F while providing a long-lasting hold. Its anti-agin...