John Frieda

Luxurious Volume line builds fullness at the roots, thickens individual strands and increases lift for noticeably thicker, fuller hair up to 110% f...

40% more volume instantly (When used with system of Shampoo, Conditioner, & Root Booster). Prepares for a full style.40% more volume instantly ...

Formula contains a targeted lifting complex with heat protection polymers and panthenol to help protect and strengthen hair while styling.Formula c...

Gently cleanses for volume that looks and feels natural.Patented formula contains specialized Volume Building technology is paired with cleaning ag...

John Frieda Mousse, Styling, Curl Reviver, 2 oz Revitalize your curls. This mousse for curly hair defines and sets to create natural-looking curls ...

This advanced formula addresses the way red color fades on three color dimensions. With daily use it helps maintain rich, vibrant red tones. Enhanc...

Preserves and magnifies vibrant red color; Rekindles intense shine. For all shades of natural, color-treated or highlighted red hair.Preserves and ...

Erase roots instantly.Blend away dark roots with a single stroke.The dual-shade palette of our Colour Blending Concealer gives you the freedom to c...

Dual Color Blending for Platinum to Champagne Shades: For radiant blending shades, start with the lightest shade to hide roots, then layer sparingl...

Specifically created for natural and colour-treated blondes, the conditioner is formulated with honey and oatmeal to smooth and soften.Never let an...

For lighter shades of natural, color-treated or highlighted blonde hair. Smooth blonde strands to bring out glistening highlights; renews silky tex...

Conditioning for BlondesSheer Blonde Color Renew Tone-Restoring Conditioner is a unique product formulated for the needs of blondes.Conditioning fo...

Maintain a vibrant blonde color.Care like a beauty salon.Maintain a vibrant blonde color.Care like a beauty salon.Blondes: fight discoloration.With...

Eliminates Drowsiness for Dark, Discolored Hair: Formulated with honey and oatmeal, cleanses for a healthier-looking shine.Brighter, fresher salon ...

John Frieda Sheer Blonde Highlight Activating Enhancing Conditioner - 8.45 fl oz tube Enhanced with sunflower and white tea, this highlight conditi...

Transform frizz into fabulous styles. What it does: starts eliminating frizz in the shower for smooth, easy styling.Transform frizz into fabulous s...